HandyHelfer (English: Smartphone Helper) came to the Dreamers for a visual brand identity, asking specifically for my illustration style.
I created a visual voice for HandyHelper. They work in sustainability and help people figure out how to recycle their old smartphones. We wanted a very approachable brand, since a lot of people using the app might be new to this tech. We also wanted to communicate the environmental advantages, so there had to be plenty of natural colors and plant-based motifs.
My illustrations and animations helped them connect with more customers and make their technological offering friendly and easy to use.
