| Descripción del trabajo |
You know that a viral hit on social media is rarely a matter of chance, but rather the result of razor-sharp insights, smart strategy, and perfect timing. You don’t blindly chase every trend, but rather make informed decisions about which trends a brand should jump on – and which ones it shouldn’t. The 27km Family is currently seeking a Senior Copywriter with a focus on social media for our Creative Content Studio
We’re looking for a true professional who understands digital ecosystems, can translate campaigns into engaging content, and is confident in taking the lead. YOUR PLAYGROUND (Why We Need Your Level of Experience): Ownership & Client Management: You’ll take on responsibility from day one.
You’ll manage your projects with a high degree of autonomy and present your ideas confidently, persuasively, and as an equal directly to our clients.
Mentorship: You’re not just a source of ideas, but also a role model. You provide professional guidance to our juniors and interns, share your knowledge, and serve as their creative sparring partner.
Craft: You master the full range of copywriting skills – from the hook that grabs attention in the first 2 seconds, to spot-on headlines, to a gripping film script for the major hero campaign.
Tech-Driven: You naturally use AI tools as an exoskeleton for your own creativity, enabling you to work more efficiently, boldly, and innovatively
Attitude: You have a clear opinion on what works (and what doesn’t) in the feed. We aren’t looking for someone who just writes“nice phrases,” but for a person who carves attitude into powerful words WHAT YOU BRING TO THE TABLE: Experience: You have several years of solid professional experience as a copywriter/concept developer at a creative agency, ideally with a clear focus on social media.
Digital Native: You think in terms of formats, platforms, and communities. TikTok, Instagram & Co. are in your DNA, and you understand how to strategically leverage these channels for brands
Storytelling Excellence: You don’t write flat copy; you paint pictures in people’s minds. You know exactly how editing, rhythm, and script must work together to trigger the right emotions.
Language Skills: Your German is excellent, and your English is so fluent that you can handle international pitches or feedback sessions with ease. BENEFITS: Allowances for sports and mobility possible
Cooperations and discounts
Corporate mental health offer
Supplementary and international health insurance
Individual training courses, team workshops and an internal academy
Working on equal terms
Regular team events
Beautiful, centrally located office with an unobstructed view of the harbor cranes and a balcony with a bbq grill
Plenty of room for personal initiative
Nintendo Switch and a barista’s-heart-beating-higher coffee station We look forward to seeing your portfolio featuring projects you’re really proud of (or that might have been“too bold” for the client in the end). Send us your portfolio, along with your resume and your current favorite meme, to jobs@27km.de We value diversity and therefore welcome all applications – regardless of gender, nationality, ethnic and social origin, religion/belief, disability, age, sexual orientation and identity.
AP: Mimi Hassan, Anja Feldtkeller, Nathalie Rubinstein |
